Ecommerce Marketing & Optimization Blog

Google Product Listing Ads Vs. Text Ads [Infographic]

Google Product Listing Ads (PLAs) or Shopping Campaigns give advertisers a retail centric approach in account management. Search marketers bid on products or product groups, based on the value or volume, driven by specific products. Product Listing Ads are cost per click (CPC) ads which online merchants buy during Adwords. These ads appear on Google

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A Complete Guide for Product Listing Ads [Infographic]

To help marketers best use Google Product Listing Ads, put together a white paper on best practices, then created the following Infographic featuring steps to success and a must-do list. Google PLA show up when people search for your products via Google. A picture of your item, its price, and your store name will show.

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Successful Google Shopping Ads in 4 Easy Steps [Infographic]

Google Shopping ads are the small, visually inspiring images (Product Listing Ads) you see on the left side and top of your Google search results page after performing a product search. These ads are driving close to 25 percent of sales for some merchants which is maybe reason enough for their increasing recognition among retailers

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Top 5 Magento Health Issues [Infographic]

Effective management of your Magento store brings an imperative accountability to maintain its health and privacy at all times. While it’s important to keep your Magento store safe, a sustained focus on your business and user experience is more significant from long term perspective. The below infographic amply illustrates the symptoms that you must keep

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Best Magneto SEO Extensions

To develop versatile and superior ecommerce applications many businesses choose magneto which is open source eCommerce software. Though magneto came to light during 2008, from then it has become a favored tool for merchants as it is highly user-friendly and requires minimal maintenance efforts. Another reason for Magneto’s growing popularity is that it is compatible

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Prestashop vs. Magento

Once you have decided you need an e-commerce platform, the next decision for you to make is in choosing the right one from the market. Magento and PrestaShop are two well known e-commerce platforms. Here we are going to help you in deciding which one is the better deal and which one fits your needs.

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Yoast Magento SEO Plugin

WordPress.org relatively can be easily optimized for its own, but when it comes to the SEO functionality, it can be extended by using the Word Press Plugins. Yoast.com is the Art & Science of Website Optimization. They offer the best SEO Plugins to optimize your Magento eCommerce SEO sites. It is very important to get

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The Importance of Search Engine Sitemap in Magento

To make all the pages visible to the search engines Sitemaps are very helpful. The major advantage is that the pages which are not located by a normal crawling process are found with the help of Sitemaps. Within Sitemaps the URL’s of the pages are submitted to Google crawlers and this in turn enhances search

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Opencart VS. Magento – Guid to Choose a Right Platform

To choose an e-commerce solution is not easy, especially with so many good options available out there. There comes the time when businesses have to decide which, is the best option for them as they all are a little different. Whether you look at Magento or Open Cart, the important thing is to figure-what you

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Magento SEO Best Practices

One of the popular eCommerce platforms that offer the latest and most useful features such as complete monitoring with extra flexibility and control, especially for small and medium businesses alike is magneto software. Magneto web Development Companies have rich experience with magneto themes and designs. Magneto works towards customized solutions so that particular business solutions

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