Unified Marketing Strategy Boosts Revenue by 1027%

Case Study website screenshot

Client Profile

An online shop specializing in cosmetic and prescription color contact lenses. An authorized retailer of one of the world’s most natural and natural looking contact lenses, Solotica, from Brazil. Also, pride for being one of the only online lens stores that offer express 3 day shipping to your doorstep anywhere in the world.

Case Study website screenshot
case study traffic revenue roas increased


The client had a website since 2014 but lacked online visibility as they were a Dubai based store selling products across the USA at the time. It acted as one of the major challenges for them. Also, they were not using a modern eCommerce system, making the ordering process laborious and unpredictable for customers and the company. They actually wanted to improve their online sales. Google also suspended their account as their account was not fulfilling Google policies.


Setting up a good digital marketing strategy is crucial to any business’s success. Through detailed analysis of the client’s site, XtremeUX notices different challenges, including their delivery time, as it is the essential element of any online business. But with the robust strategy, XtremeUX brings success to the client’s door. Let’s see how they do it:

  • SEO, Site Optimization, Title Meta description, etc.
  • Shopping and retargeting campaigns
  • Adroll ads for remarketing
  • Display retargeting
  • Site level changes: user navigation, add to cart, and checkout process

Business Impact

The site was well received, and since its launch, the client has seen a great change in the number of traffic, engagements, and conversion. The new cohesive navigation and ad campaigns have dramatically improved and almost doubled the company’s revenues.

Increase in orders


Increase in Orders / Calls / Leads

Increase in Revenue


Increase in Revenue

conversion improved


ROAS in increased

Reduce Cost per conversion


Reduced Cost per Click