Technical SEO Audit

Our SEO audit process includes thoroughly analyzing your website’s structure, code, and content to identify any issues preventing your website from ranking higher on search engines. We use the latest tools and techniques to analyze your website’s performance, including site speed, mobile-friendliness, URL structure, Core Web Vitals, and more.

 

Once we have completed the audit, we will provide you with a detailed report highlighting any technical issues we found and recommendations on how to resolve them. Our team will work closely with you to implement these recommendations and improve your website’s performance. Our technical SEO audit can help you improve your website’s search engine rankings, increase traffic, and drive more sales and revenue for your business.

What includes in technical SEO audit?

Audit report includes:

  • Analysis of website’s technical issues and errors
  • Mobile-friendliness check and improvement suggestions
  • Site speed analysis and improvement suggestions
  • Site architecture and URL structure analysis
  • On-page optimization recommendations including meta tags, header tags, and keyword usage
  • Technical SEO issues identification and resolution
  • Website security assessment and recommendations
  • A comprehensive report outlining all findings and recommendations, along with ongoing support to implement suggestions and continually improve website performance.

How it helps:

  • Identify and fix technical issues that may impact your website’s search engine rankings and visibility.
  • Improve your website’s load speed and mobile-friendliness to enhance user experience.
  • Optimize your website’s structure, URLs, and meta tags to improve its search engine crawling and indexing.
  • Enhance your website’s security to protect user data and build trust with your audience.
  • Ensure your website complies with search engine guidelines and best practices to avoid penalties and maintain a positive online reputation.
  • Identify and capitalize on opportunities to improve your website’s performance, such as optimizing your product descriptions and images for search engines.

We review in the SEO audit

Website Crawling and Indexing

Evaluate how Google is crawling and indexing your website. It involves analyzing aspects such as server errors and redirections.

Website Structure

Assess the presence of a logical hierarchy and structure within the website. Analyze whether the site is easily navigable with a clear and intuitive layout.

URL Structure

Check for URLs should be SEO-friendly, which means they should be concise, meaningful, and include keywords when relevant.

XML Sitemap

Check if the XML sitemap exists and is properly formatted. It should be submitted to Google Search Console and linked in the robots.txt file.

On-Page SEO

Check elements like title tags, meta descriptions, headers (H1s, H2s, etc.), and content usage.

Duplicate Content

Identify any duplicate content issues, as these can negatively impact SEO.

Structured Data

Check whether the site uses structured data (Schema.org) markup appropriately. It helps search engines understand your content better and can enhance the appearance of your pages in the SERPs.

Internal Linking

Examine the site’s internal linking structure to ensure it helps distribute link equity and helps users navigate the site.

External Linking

Inspect all outbound links to make sure they are all working, relevant, and point to reliable sources.

Broken Links and 404 Errors

Identify and fix any broken links or 404 errors.

HTTPS and Security

Check the site is using HTTPS for secure connections. A non-HTTPS site can be a red flag for users and search engines.

Canonical Tags

Check canonical tags are being used correctly to prevent duplicate content issues.

Site Speed

Page loading speed is a ranking factor. Check how well a page performs according to Google’s metrics.

Mobile-friendly test

Check the site is mobile-friendly. This is critical as Google has shifted to mobile-first indexing.

Core Web Vitals

Given that Core Web Vitals are integral to Google’s ranking signals, we evaluate the website’s performance based on these critical metrics.

Core Web Vitals

Largest Contentful Paint (LCP): This measures loading performance. To provide a good user experience, LCP should occur within 2.5 seconds of when the page first starts loading.

First Input Delay (FID): This measures interactivity. To provide a good user experience, pages should have an FID of less than 100 milliseconds.

Cumulative Layout Shift (CLS): This measures visual stability. To provide a good user experience, pages should maintain a CLS of less than 0.1.