This is the prime real estate for Facebook ads to stand out to users. Available both in image or video format, these ads will appear on both mobile and desktop.
Feed ad image dimensions and guidelines
Feed ad character limits
Feed video ad specs
Feed ad character limits
Facebook Carousel Ads are a perfect way to showcase your brand with multiple images or videos.
Facebook Carousel Ads are available on six different ad types:
Carousel ad image dimensions and guidelines
Carousel video ad specs
Carousel ad character limits
Right column ad image dimensions and guidelines
Right column ad character limits
The quick, digestible videos are perfect for brands trying to catch the attention of users with small interactions.
In-stream video ad specs
This ad format is available for image and video:
Instant article ad image dimensions and guidelines
Instant article video ad specs
Instant article ad character limits
Facebook Marketplace works as a hub on the network to buy and sell items with others in your community. Both video and image are available formats.
Marketplace ad image guidelines and dimensions
Marketplace video ad specs
Marketplace ad character limits
If you’re looking to advertise to users on other valuable spaces, but through Facebook, this format is perfect for you. Facebook Audience Network ads work natively, on banners and interstitial ads. This will appear on trusted publishers. There are both image and video options here:
Audience Network ad image dimensions and guidelines
Audience Network video ad specs
Audience Network ad character limits
Did you have a user interact with you on Facebook Messenger, but they didn’tconvert? If you want to re-engage and target these users, you can use Sponsored Messages to reach back out. However, selecting this format turns off other placements and again, you can only target those with existing conversations.
Sponsored messages are best used to:
Sponsored message ad image guidelines
Sponsored message ad character limits
When users scroll through their Facebook Messenger Home, sponsored ads are available to appear between conversations. This ad format is only available for image content and only appears on the Facebook Messenger app.
Facebook messenger ad image guidelines
Facebook messenger character limits
Facebook Collection ads are a great way to provide a highly visual browsing feature allwithin the ad placement. While it’s only available in Facebook Feeds, this ad type allows acover photo or video (both available on Collection ads) to showcase several products.
Facebook Collection ad image dimensions and guidelines
Facebook Collection video ad specs
Facebook Collection character limits
We look forward to helping you get more targeted traffic and customers.