eCommerce Analytics & Reporting

Get reliable tracking, cleaner data, and clarity across your entire analytics setup

If your Google Analytics 4 data is a mess—or worse, missing entirely—we’ll help you fix it. Our team works directly with agencies and in-house marketers to implement, clean up, and optimize GA4 and Google Tag Manager setups so that trustworthy data backs your decisions.
eCommerce Analytics & Reporting
Event Tracking
Make sure every critical user action is tracked accurately and consistently.

Event Tracking, Cross-Domain, eCommerce, and Custom Dimensions

GA4’s event-based model is powerful, but misconfigured tracking leads to lost insights, missed conversions, and broken reports. We help you track what matters—from button clicks to eCommerce checkouts to behavior across domains.

Without a clean event tracking framework, marketing teams are left guessing what’s working and what isn’t.

We help you:

  • Plan and implement a scalable event taxonomy
  • Configure cross-domain tracking (forms, checkout, third-party apps)
  • Enable enhanced eCommerce tracking via GTM or native setups
  • Define and activate custom dimensions and metrics for deeper analysis
Build your analytics on a solid foundation, not on leftover Universal Analytics settings.

Google Analytics 4 (GA4) Setup

GA4 is a complete shift in how data is tracked. Many setups are rushed, partial, or misaligned with business goals. We implement GA4 properly or rebuild it from scratch if needed.

Poor GA4 configuration leads to inaccurate reporting, broken funnels, and unreliable attribution.

What we do:

  • Set up GA4 properties and data streams correctly
  • Configure events and conversions in GA4
  • Deploy tracking via GTM or directly on-site
  • Document everything so you’re never in the dark
Google Analytics 4 (GA4) Setup
Conversion Tracking
Measure what matters – without guessing or double-counting.

Enhanced Conversion Tracking

Conversions drive decisions and budgets. But if your GA4 setup misses values, duplicates events, or underreports, you’re optimizing based on noise. We make sure your conversions are accurate and actionable.

If your conversions aren’t firing correctly, every campaign performance metric is suspect.

What We Handle:

  • Event-based conversion setup (leads, purchases, signups)
  • Enhanced conversion integration with Google Ads
  • Value tracking for ROI-focused campaigns
  • Troubleshooting and validation across platforms
Understand how your users actually convert, not just which ad gets the last click.

Multi-Channel Attribution

GA4 gives you flexible attribution models, but most setups don’t take advantage of them. We help you make sense of user journeys across channels and touchpoints.

Without proper attribution, you can cut spending from the wrong channels or double down on ones that don’t convert.

We help teams:

  • Activate data-driven and custom attribution models
  • Interpret assisted conversions and conversion paths
  • Visualize true ROI across paid, organic, referral, and offline
Multi-Channel Attribution
Custom Dashboard Creation
Turn your data into dashboards that make sense – fast.

Custom Dashboard Creation & Looker Studio Integration

GA4’s UI is not built for stakeholders. We create custom dashboards that give agencies and internal teams exactly what they need to track, report, and act.

If reporting takes hours or causes confusion, it’s not helping anyone.

We build:

  • Custom Looker Studio dashboards connected to GA4
  • Visual KPIs, traffic breakdowns, funnel stages, and conversion data
  • Shareable, automated reports for execs, clients, or internal teams
Use GA4’s advanced tools to go beyond surface-level metrics.

Advanced Report Configuration

Most teams underutilize GA4’s exploration tools. We help you unlock funnel, path, retention, and user-level analysis to inform real strategy.

Without deep insights, you can’t prioritize optimizations or diagnose user drop-off.

We configure:

  • Funnel and path exploration
  • Retention analysis and user segmentation
  • Custom comparisons and audience overlaps
  • Saved reports for ongoing insights
Advanced Report Configuration
Call Tracking & Analytics
Track what happens offline – just like you do online.

Call Tracking & Analytics Integration

If your leads or sales come from phone calls, we connect call tracking with GA4 to give you the full picture.

Calls are high-value conversions and are often ignored in standard setups.

We integrate:

  • Platforms like CallRail, WhatConverts, or custom call systems
  • Event triggers for call actions in GTM
  • Conversion attribution between online and offline activity
  • Call performance reporting inside GA4 and Looker Studio

500+

Happy Clients

200+

Complete Work

20+

Work Experiance

100%

Client Satisfaction

Why Work With Us

We fix messy analytics. We work with your team. We make data make sense.

Our clients include agencies managing dozens of websites and in-house marketers juggling campaigns with missing data. We audit, set up, or enhance your GA4 and GTM setup based on real use cases – no generic templates or guesswork.

  • Deep GA4 and GTM expertise with real-world use cases
  • We work alongside your internal teams or agency partners with minimal disruption.
  • Clear documentation, scalable setups, and post-launch support
  • Trusted by agencies, ecommerce brands, and lead-gen teams across North America

Certified Professionals. Proven Results.

Google Ads Certified
Bing Ads
Facebook Blueprint Certification
looker Studio Certified

Get a Free eCommerce Analytics Report

Our Proven Results

🏍️ 6X Revenue Growth for Aftermarket Motorcycle Parts Retailer

🥋 93% Conversion Surge for Martial Arts Retailer During Q4

🚘 2X Conversions for OEM Auto Parts Manufacturer in 8 Months

What Our Clients Have To Say

five-stars

XtremeUX helped us boost our digital results with clear data insights. Our organic leads grew by 85% in just 6 months using their AI-powered SEO methods. XtremeUX cut our lead costs from $380 to $145, and our sales team gets better quality leads. The GA4 reports show us exactly the leads data, search-terms used, and channels.

smith

Michael Chen, Marketing Head

PrecisionTech Manufacturing

five-stars

Our digital sales grew 125% with XtremeUX’s combined SEO, ads, and website work. Their tracking shows exactly which channels bring our best leads.

sarah

Amanda Walsh, Marketing Director

NuForms Tools Ltd.

five-stars

We cut our Google Ads spend from $80K to $45K monthly while getting 65% more qualified leads. Their data-focused approach removed waste and targeted the right customers.

jake

Robert Patel, Product Head

EMG Safety Equipment

Frequently Asked Questions (FAQs)

How fast can you start?

We typically begin within 1-3 business days after onboarding, and access is provided.

Can you work with our devs or the current GTM team?

Yes. We regularly coordinate with in-house developers and agency teams.

Do you offer white-label services for agencies?

Absolutely – we support many agency partners under NDA or co-branded.

Do you offer one-time setups or ongoing support?

Both. We offer standalone projects (e.g., GA4 migration, eCom tracking fix) and monthly retainers.

Can you fix a bad GA4 migration?

Yes. We’ve rebuilt dozens of broken or partial UA-to-GA4 setups.

What kind of reporting or dashboards do you include?

We build Looker Studio dashboards tailored to your KPIs and audience – executive views, campaign reporting, eComm performance, and more.

Can you work with our dev or CRM team to integrate tracking?

Yes. We regularly coordinate with internal devs, CRM admins, and other partners for deeper analytics integration.

Ready for Clean, Actionable Analytics?

Let’s clean up your GA4, fix your conversions, and build tracking you can trust.